For Members

Conference Recap

Awards

• Spectrum Awards
  • Rubrics
  • Award Categories
  • Application Form
  • Past Winners
• Media Honor Roll
  • Past Winners
  • Nomination Form
• Holtshopple Scholarship
  • Application Form
• George Tipler Founder's Scholarship
  • Nomination Form

Board Governance

• Bylaws
• Board Minutes
• Role of the Board Member
• Financial Operating Procedures
• 2007-08 Chapter Report
• 2007-08 National Awards

Communicating Wellness

• School Wellness Policy Requirements
• Healthy Youth Resources
• Campaign for Healthier Youth

Equity: Diverse Populations

• Equity Corner, Links and Archives

Legislation and Legal Issues

• Legislative Update
• How to Work with Your Legislators
• How to Be an Effective Constituent
• Guidelines for No Child Left Behind Legislation
• Legislative Resources
• If you Don't Speak, They Won't Hear
• Cable Channel Oversight Changes

NSPRA

• Web Site
• Code of Ethics
• Flag of Liberty and Learning
• Become a Member

Publications

• Membership Directory
• WSPRAgram and Archives
• Practical PR Articles

School PR Tool Kit

• Board Members
  • Educating Board Members for Success
  • Sample Policy: Public Information and Media Relations
• Crisis Communication
  • Emergency Management Plan: Psychological Aid
• Public Engagement
  • Community Engagement
• Communicating Techniques
  • Creating Effective Newsletters
  • E-mail Etiquette
  • Person-to-Person Communication
  • The 5 W's of Key Communicator Networks
  • Communicating About the Weather
  • What is Said
  • Communications for Tumultuous Times (.pdf) (477.30 KB)
• Internet Safety
  • Students: Web Sites, Blogs, and Too Much Information
• Key Messages
  • Developing Key Messages
• Marketing Your School
  • Points of Pride
  • Ensuring a Quality Image for Your School
• Media Relations
  • Developing Effective Media Relations
  • Basics of Talking to the Media
  • Successfully Working with Local Media
• Parent Involvement
  • Tips for Talking to Parents
• PR Programs
  • What is a School PR Program?
  • Starting a School PR Program
  • What is a Communication Plan?
  • Effective Commmunication Planning-the RACE Formula
• Referendum Planning
  • Referendum Information Campaign
  • Quarles & Brady: Referendum Law
  • Reconnecting with the Community after an Unsuccessful Referendum
  • Passing a Referendum
  • April 2008 Referendum Results
• Relationships
  • It's All About Relationships
• Service Learning
  • Strengthen Community Relations with Service Learning
  • Reducing Prejudice through Service Learning